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LYNN CALDWELL

​Specializing in Grosse Pointe, St. Clair Shores

Harrison and Chesterfield Twp, ​Harper Woods

Waterfront Specialist

I do much more than put up a yard sign and put your listing in the

MLS.  Let me design a Marketing Plan Specifically for you and

let's get your home SOLD!


Internet Marketing: It is reported that a very large portion (74%)

of home buyers today now use the Internet in their initial

home-search process (source: 2004 National Association of

Realtors® Profile of Home Buyers and Sellers). Because of this

and the expected continued growth for online home searches,

I feel it is important to maximize your property listing online

exposure. Here are just a few of the websites that we feed

you property listing description and photos.


  • TurnTheKeys.com - My personal Web Site

  • GoMiHomes.com - MiHomesNow.com and Sine & Monagham Real Estate Real Living website averages 70,000+ visitors per month and emails about 30,000 registered buyers monthly. Your property will be featured on the "Home Finders" as well as my personal Agent Home Page. Additionally, Buyers will be able to view additional photos and a map to your exact location. Buyers will also be able to print property flyers and find a map to your exact listing location..

  • Realtor.com 

  • GPBR.com 

  • MiRealSource MLS 

  • RealComp MLS 

  • RealLiving.com


While Internet marketing is an important part of my marketing plan, I do realize that the other traditional forms of marketing/advertising remain just as important. Following is a list of other marketing services that we will use for your listing:

Realtor Exposure:

  • Sine & Monaghan Office Tour w/ feedback forms

  • Grosse Pointe of Realtors Office Tour - Which allows local agents to preview your property.

  • Multiple Listing Service (MLS) - MiRealSource and RealComp with photos and virtual tour

  • Hold a Brokers in some geographic areas


General Marketing:

  • Electronic Just Listed Cards

  • Virtual Tours

  • Visual Photo Display

  • Direct Mailings

  • Quarterly and Monthly Newsletter

  • Sunday Open House

  • Color Brochures

  • Prepare an "Additional Features" sheet

  • Information Box near specially designed "For Sale" sign

  • My phone number for 24/7 access to information about your home

  • Special showing services

  • Realtor.com Featured Homes

  • Home preparation suggestions including a copy of my "Ready, Set, Sell Guide"

  • Follow up and give feedback on all showings.

  • Monitor and stimulate web traffic daily.

  • Consult prospective buyers on creative financing plans


Thank you for considering me to list and market your property!

If you are planning to sell your home within the next 3, 6, or 12 months or even years from now, it is never to soon to know the market value of possibly your most important and valued asset.


Please simply answer a few questions to enable us to effectively email an accurate CMA of residential, condo/town-home, multi-family, land or commercial property to caldwell@TurnTheKeys.com Or feel free to call me direct at (586) 294.5055 or my office at 313.884.2293

my

mission

I'm passionate about delivering an exceptional real estate transaction experience. When you hire me, you're hiring a full time  professional who is trained and skilled to deliver lasting value to your home.

 

From the initial meeting to selling or purchasing completion, I consider it a privilege to serve you and will respect your personal privacy and space.

 
I apply the most innovative and cutting edge services in today's home buying and selling market. You can rely on me to make recommendations that fit your taste and style but always give you the final word.

marketing plan

relationship